Did you know? It is now possible to add a Use App button to your Facebook business page. This means your Facebook page visitors will be just one click away from installing or using your app!

Want your Facebook page to function as an additional medium to promote your app? Of course, you do! Here’s how you can do it:

1. Sign into your Facebook business page.

2. Click on Create Call to Action.

3. Select Use App from the Choose a Button drop-down menu.

4. Enter your app URL in the Website field.

5. Ignore the Mobile Website field and click Next.

6. Select Website from the iOS Destination drop-down and click Next.

7. Select Website from the Android Destination drop-down and click Create.

And that’s all! Now, whether your Facebook page visitors on desktop or mobile, when someone clicks Use App they will get taken straight to your app.

Pro tip: you can even consider promoting this button with a Facebook advertisement! Just select Promote on the call to action drop-down menu for a better understanding of how Facebook paid promotion works.